Retaining and Attracting Staff in Organisation Research Proposal

Retaining and Attracting Staff in Organisation - Research Proposal Example Key lessons and findings would be summarised and compiled to provide a useful reference that would be of benefit for any company of any size and in any part of the world in the task of facing this global challenge. First, the characteristic of the workplace is constantly changing because of the increasing globalisation of firms, which has affected firms in several ways such as raising the level of competition, demanding better performance and productivity from employees, and requiring higher standards of innovativeness, work values, skills and attitudes. This increased competition amongst firms has been extended from the marketplace for products and services and into the market for talented employees who need to be attracted and retained with the use of increasingly innovative and effective strategies. Second, the characteristics of the workforce -current, long-term, and incoming - are changing due to several factors, such as demographics, academic and professional qualifications, and job-related expectations. As companies compete and grow, they are increasing the demand for workers in a world where the population of talented workers is not growing as fast as the rise in demand. To take an example, companies need to attract and retain the highly educated Generation Y and the highly mobile Generation X (post-baby boom) and aging baby boomers. The research study will consider these two issues using updated findings based on primary and secondary research data as explained in the next section. The basic foundational materials for the study will be four of the latest research sources on the topic of attraction and retention of staff in organisations. The first is the latest Human Resources Salary Survey 2006/2007 conducted by the Tokyo (Japan)-based global recruitment and consulting agency Michael Page International (Leithead 2007) based on their experiences in global hiring and retention with a